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Facebook lead ads

Connect Meta ads and capture leads in Wtflo.

What it is

Capture prospects from Facebook & Instagram Lead Ad forms directly into Wtflo contacts, then follow up on WhatsApp.

Who does this

Platform owner: Meta webhook, verify token, App Review

Tenant: Connect Facebook, map forms, subscribe Page

Documentation map

Guide Audience

Lead Ads — partner setup Platform owner — end-to-end

Admin Facebook Lead settings Wtflo Admin verify token

Meta Leadgen webhook setup Meta Developer Console

Lead Ads — tenant workflow Your customers

Lead Ads troubleshooting Both

Tenant menu path

Outbound → Lead Generation Forms

Older UI labels may show "Facebook account" — the module is Lead Generation Forms under Outbound.

Meta dependencies

Meta dependency: Requires Live app, leads_retrieval Advanced Access, Page webhook on leadgen, and tenant Connect Facebook with lead permissions. See App Review for Ads & Leads.

Quick start (partner)

Admin Facebook Lead settings → save verify token

Meta Leadgen webhook → verify Page subscription

App Review → leads_retrieval

Share tenant workflow with customers

Related

Integrate WABA

Broadcast campaigns

Automation builder

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